Being Introduced the Swedish Way


 

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In many places around the world

When you meet someone you know

You introduce the person you are with

This is basic politeness

It is expected

And welcomed by everyone

In Sweden, it works differently

You may be left standing not knowing what to do

 

It is not meant as a rude, impolite or uneducated behaviour

It is simply more efficient and less risky not to introduce you

It prevents a potentially awkward conversation

Between people part of different social bubbles 

You will be introduced if there is a practical reason to do so

This is difficult to understand for many foreigners

And leaves many of us wondering

what is wrong

if our Swedish friend is ashame of us

and wants to hide us from his acquaintances

Source: "The Social Guidebook to Sweden"

By Julien S. Bourrelle

Watch him on TED

Book a lecture  julien@thesocialguidebook.se